open first concept in Texas

FOR IMMEDIATE RELEASE

Tuesday, July 29, 2026

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incorrect.]

RISE & SHINE HOSPITALITY GROUP TO EXPAND IN SOUTHERN CALIFORNIA,

OPEN FIRST CONCEPT IN TEXAS

SAN DIEGO, Calif. – Rise & Shine Hospitality Group
is continuing its growth with plans to expand
both its Breakfast Republic and Breakfast
Company brands with new restaurant
openings in Southern California and Texas.

New Breakfast Republic restaurants are planned for Palm Springs
(mid-to-late October), Huntington Beach (late February/early March 2027),
and Los Angeles’ Highland Park (late February/early March 2027), further
strengthening the brand's presence throughout Southern California.

In addition, Rise & Shine is preparing to introduce Breakfast Company to
Texas with the opening of the brand's first restaurant there. The new
location, Greenville Breakfast Company, is scheduled to open in the Dallas
area by December. The Texas debut of Breakfast Company represents the first
step in Rise & Shine's broader expansion into the state, with Breakfast
Republic locations also planned.

As part of the company's ongoing real estate strategy, Breakfast Republic's
Encinitas (est. 2016), North Park (the original; est. 2015), and Ocean
Beach (est. 2017) locations will serve their final guests on Sunday, August
9. The closures reflect lease expirations and strategic portfolio decisions
as the company continues to position its portfolio for long-term growth and
invest in opportunities that support its future.

"Over the years, we've always approached growth thoughtfully, and that
means continually evaluating our restaurant portfolio while investing in
new opportunities," said Johan Engman, founder of Rise & Shine Hospitality
Group. "We're incredibly excited about what's ahead. We're expanding
Breakfast Republic's footprint throughout California while introducing
Breakfast Company to Texas for the very first time. It's an exciting new
chapter for our team, our guests, and our company."

Breakfast Republic has become one of Southern California's most beloved
breakfast concepts, known for its chef-driven menu, creative twists on
classic breakfast favorites and energetic dining experience. Locations will
remain in East Village, Liberty Station, Mission Valley, Pacific Beach, and
Scripps Ranch, along with six others outside of San Diego (Costa Mesa,
Culver City, Echo Park, Irvine, Long Beach, and Palm Desert).

Breakfast Company currently operates restaurants in San Diego (Gaslamp,
Mission Valley) and Los Angeles (West Hollywood) and has built a loyal
following for its elevated take on classic breakfast and brunch favorites.

While the company says goodbye to three Breakfast Republic locations, Rise
& Shine remains committed to growing both brands and looks forward to
welcoming guests to new communities in California and Texas.

Additional details on the upcoming openings will be announced in the coming
months.

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Keep up with Breakfast Republic

Facebook: https://www.facebook.com/breakfastrepublic

Instagram: https://www.instagram.com/Breakfastrepublic

Keep up with Breakfast Company

Facebook: https://www.facebook.com/BreakfastCompanySD/

Instagram: https://www.instagram.com/breakfastcompanyca/

Why It Matters

Industry operators should watch for follow-on developments as this story develops.

For more insights and trends in the food and beverage sector, check out more articles in The Food & Beverage Magazine family of publications.

Written by FBM Publications Editors