Myrtle Beach Gets Fieri's Entertainment Destination Guy Fieri joined FACE Amusement Group executives, first responders and community leaders at a ribbon-cutting ceremony to mark the official grand opening of Downtown Flavortown Myrtle Beach at Myrtle Beach Mall. The venue, which opened to guests earlier this summer, is the second location for the brand following the flagship Pigeon Forge, Tennessee location.
What's Inside The 50,000-square-foot venue combines dining, gaming and entertainment in one space.
The full-service Guy Fieri restaurant seats approximately 460 guests and serves signature menu items including Trash Can Nachos, the Bacon Mac 'N' Cheeseburger, and scratch-made dishes. Additional attractions include more than 100 arcade games, 14 bowling lanes, the Freaky Tiki Bar, craft cocktails, and private event rooms accommodating groups of more than 80 guests.
On the Opening "We're excited to officially celebrate Downtown Flavortown Myrtle Beach with the Grand Strand community," said Bucky Mabe, CEO of FACE Amusement Group. "The response since opening has been tremendous, and this ribbon cutting is an opportunity to recognize everyone who helped bring this incredible destination to life. We wanted to create a place where families, friends, locals and visitors could eat, play and make memories together, and we look forward to welcoming even more guests to experience everything Downtown Flavortown has to offer." Fieri added: "Myrtle Beach, it's official! Downtown Flavortown is all about bringing people together with killer food, real deal drinks and nonstop fun. From the Freaky Tiki Bar to bowling and the huge gaming floor, we've built a place where families and friends can make great memories. It was awesome celebrating with everyone in Myrtle Beach."
Target Market The venue is designed to serve both Myrtle Beach visitors and Grand Strand residents, offering an all-weather entertainment option for families as well as a destination for date nights, birthday celebrations, corporate events and private parties.
Why It Matters
The Myrtle Beach location represents FACE Amusement Group's expansion of the Downtown Flavortown brand beyond its Tennessee flagship. As a hybrid restaurant-entertainment venue, it positions Fieri's brand within the experiential dining segment that continues to attract tourism dollars to South Carolina's coastal market.
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Written by FBM Publications Editors
