Ember Stays has claimed the top position among vacation rental property managers in St. George, Utah, according to independent local rankings published by Manager Review. The company earned a 4.96 average Airbnb guest rating — the highest of any manager evaluated in the market.
For hospitality operators watching the short-term rental sector, the ranking underscores how guest review scores have become a de facto performance benchmark in markets where traditional hotels and vacation rental managers compete for the same leisure traveler. St. George, a gateway to Zion National Park and a growing destination in the Mountain West, has seen steady demand from outdoor and adventure travelers, making strong guest satisfaction metrics particularly meaningful for operators in the region.
Manager Review's methodology centered on aggregated guest review data drawn from active short-term rental managers currently operating in the St. George market. Rankings of this type are increasingly used by property owners when selecting management partners, adding competitive pressure on operators to maintain consistently high service standards across their portfolios.
The result positions Ember Stays as a benchmark player in a segment that continues to draw attention from both independent operators and larger hospitality groups. As the lines between traditional lodging and short-term rentals continue to blur, performance data from platforms like Airbnb is shaping how the broader hospitality industry evaluates guest experience quality — regardless of property type.
Industry coverage from Food & Beverage Magazine has tracked how amenity and experience expectations are rising across lodging formats, a trend that aligns with the premium guest satisfaction scores operators like Ember Stays are now being measured against.
Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading online magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine's "Top 40 Under 40" for founding American Wholesale Floral, Politz is also the Co-founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.