Bronco Wine Company has acquired Resurrection Brands, a wine sales and marketing organization representing family-owned wineries and beverage brands. The deal strengthens Bronco's national route-to-market capabilities and expands its portfolio of represented wineries. Bronco said the acquisition supports its strategy to connect wine brands with consumers across the country. Financial terms were not disclosed. **Why It Matters** The acquisition reflects ongoing consolidation in wine distribution and sales representation. As independent wineries seek broader market access, aggregators like Bronco are building platforms to scale brand representation across retail and on-premise channels. The move signals continued structural shifts in how wine reaches consumers nationally.