BetMGM and Marriott Bonvoy are bringing back their Vegas Fantasy Draft sweepstakes, offering one winner and 11 guests a fantasy football draft weekend inside the BetMGM Sportsbook at ARIA Resort & Casino, Autograph Collection, in Las Vegas. Actor and comedian Rob Riggle will host, providing live commentary as draft selections are made.
The prize package carries direct relevance for hospitality operators: winners receive a two-night stay at The Cosmopolitan of Las Vegas, Autograph Collection, round-trip flights for up to 12 guests, and a $4,000 MGM Resorts credit redeemable at dining and spa outlets across MGM Resorts destinations. That credit positions food and beverage experiences — not just gaming — as a centerpiece of the reward, reflecting a broader hospitality industry trend of bundling culinary access into loyalty-driven promotions.
How the Promotion Works
To enter, BetMGM players must opt in by Friday, July 31 through the Promotions section of the BetMGM app and link their Marriott Bonvoy and BetMGM accounts. Participants earn one entry for every $10 in cumulative qualifying wagers, up to 25 entries. The account-linking mechanic, available through the BetMGM website, mobile app, or BetMGM Rewards Store, is the engine of the broader partnership: members can exchange BetMGM Rewards points for Marriott Bonvoy points, up to 1 million points annually, and redeem them across Marriott Bonvoy's portfolio of more than 30 hotel brands and 10,000 destinations worldwide.
Loyalty Cross-Pollination at Scale
The BetMGM–Marriott Bonvoy rewards collaboration originally launched in 2024 as a first-of-its-kind cross-industry program, and this sweepstakes represents its second annual marquee activation. For hospitality operators, the partnership illustrates how major hotel brands are deepening loyalty ecosystems by connecting guest spending in sports betting and gaming to hotel stays, F&B credits, and curated experiences — an approach that drives incremental ancillary revenue at resort dining and spa outlets.
Matt Prevost, BetMGM Chief Revenue Officer, framed the repeat activation around experience-building: "We're building on the momentum and success of last year's Vegas Fantasy Draft with Marriott Bonvoy as we bring fans another unforgettable weekend." BetMGM currently operates in 31 markets. The promotion is not available in New York, Nevada, Ontario, or Puerto Rico, and is open to participants 21 and older.
For hospitality industry professionals tracking loyalty program innovation, the MGM Collection properties — which include ARIA and The Cosmopolitan, both Autograph Collection affiliates — serve as a live case study in converting gaming customer relationships into hotel and food and beverage revenue streams. The $4,000 dining and spa credit embedded in this prize package is not incidental; it is structural, designed to introduce winners to MGM Resorts F&B outlets and encourage repeat visitation.
Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading online magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine's "Top 40 Under 40" for founding American Wholesale Floral, Politz is also the Co-founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.
